MAJOR APPLIANCE OF THE YEAR 2026/2027: AEG/ELECTROLUX PIZZAEXPERT

The Elektronikkbransjen trade magazine, in collaboration with retail experts, has named the product of the year in 16 categories, with AEG/Electrolux PizzaExpert winning ‘Major Appliance of the year 2026/2027’.

This is the 23rd consecutive year that the trade magazine has organised the awards, which also include the Christmas gift of the year. Specialist juries have assessed the products’ features, whether they bring something new to the market, and their expected popularity among Norwegian consumers. The criteria also require that the products have gone on sale in Norway after 1 January 2026 and will be available in stores in the run-up to Christmas.

The specialist jury in this category comprises Christian Hole (Elkjøp), Joakim Hagen (Power), Jonas Hvarnes Nilsen (Komplett Group), Knut Grimstad (Elon), and jury chair Stian Sønsteng (Elektronikkbransjen).

AEG/Electrolux PizzaExpert

Ovens with the MealAssist PizzaExpert function have a maximum temperature of 340 degrees and can bake Neapolitan pizza in 2.5 minutes. The models are recommended by Scuola Italiana Pizzaioli and come with a pizza steel plate (cast-iron plate) and a perforated pizza peel. Existing ovens with Cook Smart Touch can be upgraded with the function via Wi-Fi. According to the specialist jury, the solution offers a fully fledged pizza oven function in an oven that many people already use every day, with good accessories, a reasonable price and results reminiscent of stone-baked pizza. From NOK 17,900

Finalists:

Hisense HO66 PizzaChef

The Hisense PizzaChef HO66 has a pizza function that reaches 350 degrees and cooks pizza in around three minutes. The oven comes with a pizza plate for even heat and a crispy base, has a capacity of 77 litres and includes Air Fry, pyrolytic self-cleaning and wifi connectivity via ConnectLife. The expert jury emphasises that the solution makes it easy to make pizza at home with a pizza peel, pizza tray and the Pizza Mode Pro automatic programme, while also contributing to greater breadth in the category. NOK 10,350

Miele W2/T2

The Miele W2/T2 series has an updated design and makes more functions available in more models, with lower price points coming in the spring. SmartMatic adjusts water, energy and detergent consumption according to loads of up to six kilograms, while QuickPowerWash and QuickPowerDry provide washing and drying times of 49 minutes. Features include TwinDos, including a wool wash programme, DryCare 40 and WoolDry. The jury highlights the new design, touch controls and improvements that make the machines easy to use, while feeling solid and reliable. From NOK 25,500